The lighting industry has recently witnessed a significant event—the successful conclusion of Hongguang Lighting’s Autumn New Product Launch in 2024. Held grandly at the Star Alliance in Guzhen, Zhongshan, Guangdong, on August 13th, the event brought together outstanding dealers from all over the country to jointly usher in a new era of smart lighting.
In his keynote address, Huang Liangjun, Founder and Chairman of Hongguang Lighting, provided a comprehensive analysis of the current state of the lighting industry. He pointed out that the industry is undergoing unprecedented changes, with dealers facing multiple challenges, including declining foot traffic, consumer spending downgrades, and rapid iteration of product styles. To address these challenges, Huang outlined four strategic pillars: deepening business models, expanding into commercial lighting, offering customized non-standard services, and continuously empowering terminals, all aimed at helping dealers navigate the industry cycle and achieve steady growth.
Of particular note was Hongguang Lighting’s announcement of a comprehensive strategic partnership with Konke Smart Home, officially marking their entry into the new era of “Dual-Engine Leadership: Sketching the Future with Intelligence.” This collaboration signifies a deep exploration and innovation in smart lighting solutions, jointly driving the technological revolution and application of smart lighting, bringing more convenient and comfortable smart living experiences to consumers.
Chen Zhiyong, General Manager of Konke Smart Home, elaborated on their “Five Light” core smart home solutions, emphasizing light pricing, functionality, installation, usage, and environmental friendliness. These principles aim to address existing issues in the smart home market, making smart homes more affordable, user-friendly, and eco-friendly. This vision aligns perfectly with Hongguang Lighting’s dual-engine profit model of “Smart Modern Lighting + Smart Lighting Solutions,” jointly bringing more intelligent and personalized lighting solutions to the market.
Furthermore, the event showcased Hongguang Lighting’s autumn new product line, which incorporates modern, luxurious, vintage, and light French design elements. Integrated with smart technologies such as Tuya Smart, Tmall Genie, and Mijia, these new products further elevate the level of intelligence and user experience. The launch not only demonstrates Hongguang Lighting’s innovative strength in product design but also provides dealers with a more diverse range of product options to succeed in the terminal market.
With the successful conclusion of the launch event, Hongguang Lighting and its partners have jointly embarked on a new chapter in smart lighting. They will continue to deepen their cooperation, jointly promoting the development and application of smart lighting technology, bringing more intelligent, comfortable, and convenient living experiences to consumers.
Conclusion:
Driven by the wave of intelligence, the lighting industry is embracing unprecedented opportunities for growth. Hongguang Lighting, with its forward-thinking strategic vision and robust innovative capabilities, is leading the industry towards an even smarter and brighter future. We eagerly anticipate more surprises and delights from Hongguang Lighting in the days to come.
Post time: Aug-16-2024